Hospitality & QSR Demand - Predict Today's Customers | Mapulus

Know Tomorrow's Rush Before It Hits.

Hourly demand forecasting from real movement data — so you staff right, prep right, and never miss a surge.

We track pedestrian and vehicle flows via Bluetooth to predict footfall hour-by-hour. Know when events, weather, or weekday patterns will spike demand. Choose drive-thru sites based on actual traffic counts, not guesswork.

Hourly footfall forecasts & surge alerts
Event & weather impact prediction
Vehicle vs pedestrian mode & flow patterns
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Built For Food & Beverage Operators.

From quick service restaurants to ghost kitchens, our demand intelligence helps you staff smarter and site better.

QSR Chains Cafés Bars & Pubs Food Courts Fast Casual Ghost Kitchens

Stop Guessing, Start Knowing.

Traditional planning leaves hospitality operators flying blind. Here's what you're probably dealing with:

Staffing Without True Demand

Over-rostering kills margins. Under-rostering kills service. You need accurate forecasts.

Deciding Where to Open Next

Site selection based on rent and gut feel leads to expensive failures.

Which Side of the Road Wins

Morning vs evening traffic, inbound vs outbound - small differences mean big revenue gaps.

Unpredictable Event Surges

Concerts, sports games, festivals - you find out too late and miss the opportunity.

Expensive Real Estate Mistakes

A bad site costs years of lease payments. You need to get it right the first time.

How It Works.

1

Map Your Venues

Upload your locations and competitors. We build a complete picture of your market and competitive landscape.

2

Analyze Bluetooth Movement Data

Our proprietary Bluetooth scanning network reveals true foot traffic patterns, peak times, and customer flows with precision.

3

Forecast & Optimize

Get hourly demand predictions, event impact alerts, and site recommendations to maximize every shift and every location.

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Get QSR Demand Intelligence

Real-Time Demand Intelligence.

Go beyond POS history. Our Bluetooth scanning network captures how people actually move across Sydney - before they become your customers.

Hour-by-Hour Movement Flows

See exactly when foot traffic peaks and troughs throughout the day. Staff to demand, not to guesswork.

Drive-Thru Traffic Modelling

Understand vehicle flows, peak drive-thru times, and optimal window staffing levels.

Delivery Zone Heatmaps

Identify high-demand delivery areas and optimize your ghost kitchen or dark kitchen placement.

Weather Sensitivity Forecasting

Know how rain, heat, or cold will impact your traffic before it happens. Adjust prep and staff accordingly.

Car vs Pedestrian vs Rideshare

Understand your customer mix by transport mode. Critical for parking, pickup zones, and site selection.

Queue & Peak Predictions

Predict queue lengths and peak periods to optimize service speed and customer experience.

Look-alike Locations

Find new sites that match the traffic patterns of your best-performing venues. Clone success, not guesswork.

FLAGSHIP

Event Impact Forecaster

Predict revenue surges or drops before every concert, festival, game, or weather event. Know what's coming and prepare accordingly.

FAQ's.

Q: Where does the movement data come from?

We use proprietary Bluetooth scanning technology that captures real pedestrian and vehicle movement patterns with high accuracy and complete privacy compliance.

Q: How accurate are the demand predictions?

Our hourly forecasts achieve 85-90% accuracy, improving further when combined with your historical sales data.

Q: Can you predict event impacts?

Yes, our Event Impact Forecaster monitors upcoming concerts, sports, festivals, and weather events to predict their impact on your specific locations.

Q: Does this work for drive-thru locations?

Absolutely. We model both pedestrian and vehicle traffic, giving you insights into drive-thru queues, peak times, and optimal window staffing.

Q: What regions do you cover?

We currently cover Greater Sydney with plans to expand to Melbourne, Brisbane, and other major Australian cities.

Q: Can this integrate with our rostering system?

Yes, we can export forecasts in formats compatible with major rostering and workforce management systems.

Predict Demand, Not Excuses.

  • Know exactly how many customers to expect, hour by hour.
  • Choose winning locations with real traffic data, not gut feel.
  • Get ahead of events and weather before they impact your business.
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